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Friday, June 8 • 1:00pm - 1:45pm
Building the New News Ecosystem for Journalists and Brands

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As journalism and media struggle to succeed in today’s challenging media ecosystem, it’s clear that new models and platforms that connect business-critical partnerships and services will be required for news properties to grow and sustain their work. At the same time, modern brand marketers are seeking new ways to seamlessly integrate and find more effective outcomes to their campaigns. Join this conversation with veteran media executive and founder of The News Project, Merrill Brown, and MDC Partners managing director, partner and media entrepreneur and CEO of Yes and Company, Michael Bassik, as they discuss the shifts and potential for this new news landscape, as well as a window into the solutions they are building for it.

avatar for Merrill Brown

Merrill Brown

CEO, The News Project Inc.
Merrill Brown, a business executive, journalist, educator and consultant, most recently served as Founding Director of the School of Communication and Media at Montclair State University, a post he held from 2012 until 2017. He was the founding Editor in Chief of MSNBC.com, which... Read More →
avatar for Michael Bassik

Michael Bassik

CEO, Yes and Company

Friday June 8, 2018 1:00pm - 1:45pm EDT
Wythe Hotel Screening Room 80 Wythe Ave, Brooklyn, NY 11249, USA