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avatar for Layne Braunstein

Layne Braunstein

Fake Love
Co-Founder & COO
Layne is an award-winning creative and futurist, known for his focus on experimental design and post-digital storytelling. As co-founder and CCO at Fake Love, now a New York Times company, Layne leads the conceptual creative practice. He helps to set the vision and tone for clients, defining a platform and overseeing all the cross-media execution. Layne has led groundbreaking global campaigns for brands such as Google, Levis, Microsoft, Virgin, Amex, M·A·C, Air Force, Marc Jacobs, Bacardi, Lexus, Coke, MTV, Samsung, Heineken, Universal, Acura, VICE, The New York Times, and Nike. Prior to Fake Love, Layne was a freelance CD for design houses, agencies, networks and AAA game companies throughout NYC and ATL. Earlier in his career Layne led GUI & Prototype design for global brands like GE, Cox, Yahoo, & AT&T. Layne’s company Fake Love is the recent recipient of the Adage Small Agency of the Year NE and has become part of the Inc. 5000. Other awards include the 2016 Gold Clio for Experiential in Music, 7 Cannes Lions, including a Cannes Lion Grand Prix; as well as a Golden Pencil One Show award and some more Clios. He has also received three Promax|BDA awards, a Boston Ad Club’s Rosoff award, been nominated for Best of Show SXSW Interactive, holds an AIGA SEED Award, and has numerous Cannes Lions Shortlists. He is frequently featured in zines like Wired, IDN, NYT, Comm. Arts, WSJ, Creators Project, Fast Co., Creativity, PSFK and Adweek.